Browsing by Author "José Luis Gómez Andaluz"
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    App tusiticas en la ciudad de Guayaquil
    (Instituto Superior Tecnológico LEMAS, 2022-04-25) José Luis Gómez Andaluz
    Ecuador has long stood behind digital advances. Until a few years ago, smartphones were not in abundance and most of the time websites were created by a few. However, the high growth of tourist services and products in the country and the world, in addition to the constant demands of visitors and consumers, have demanded transformations and necessary innovations based on technological development. For this reason, information and communications technologies establish the fundamental pillar to promote important advances in the new conception of tourism, and are the means and methods to achieve customer satisfaction and loyalty. In the present research work, an analysis of the technological development of an exclusive APP for Ecuador that promotes national tourism in it through a technological system containing the main places that provide some type of services of the tourism sector in the city is carried out. of Guayaquil, considering a boost in the positive repercussions at the country level.