Aplicativo Móvil “Easy Events” para la contratación de servicio de eventos sociales en el norte de Guayaquil

Abstract

The main objective of this research was the creation and implementation of a company whose main product is a mobile application that will bring together the best service providers for the development of a social event Guayaquil City. For the development of this project, agile methodologies were used for the validation of the business method and the Scrum framework was used to develop and implement the mobile application. Through market research, it was possible to identify that the most requested professional services are Chef Cocinero with 86.4% and DJ with 78.8%, it was also identified that the city with the highest demand for this type of service is Guayaquil - north sector with a 42.7% of the total sample. Easy Events will serve the high, medium high and medium socioeconomic strata, for the FrontEnd of the application the native Android Studio IDE was used and for the BackEnd Firebase from Google was used. The income for the company was determined by the collection of a value corresponding to 20% for each service sale made, the project will have an initial investment of USD $5,000 financed through a 3-years term microcredit with effective rate of 16.42%. For the cash flow, was considered based on the number of registered bidders and the capacity of attention that can be provided in a weekend, with the calculation of the values at the end of 2023, a profit of USD $3,275 will be otained